The Rarified! cinema draws inspiration from Raree show boxes – 19th-century furniture-like street objects that carried worlds. Named for their rarity, these novel, multisensory show-boxes captivated people worldwide, but have since faded into obscurity. Examining the rarities of our time, this cinema choreographs a sequential journey through oddly-scaled objects, satirically highlighting modern cinema’s extremes. This leads us to wonder: When did larger-than-life images and immersive soundscapes become so ordinary to us? How can architecture recapture the sense of wonder that once accompanied cinematic experiences? And, ultimately how can we begin to challenge norms that are deeply ingrained in our psyche?
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